The Birmingham Organizing Committee for The World Games 2022 has announced a new television agreement with CBS Sports.
CBS Sports will televise a total of 12 hours of coverage stemming from The World Games; CBS Sports Network will air one-hour highlight shows after each day of competition over the 10-day event. Additionally, the CBS Television Network will broadcast two, one-hour specials, with broadcast coverage also streaming on Paramount+ Premium.
“Showcasing The World Games on both CBS and CBS Sports Network under the CBS Sports Spectacular umbrella – which has been the preeminent sports showcase for generations – is the perfect fit for the new generation of international sports,” says TWG 2022 CEO Nick Sellers.
Hagen Bossdorf, TV and Marketing Coordinator for the International World Games Association says: “The IWGA welcomes CBS as one of the biggest US media networks as part of The World Games family. After the great international success of The World Games 2017 in Wroclaw, Poland, we are convinced that the upcoming event in Birmingham, Alabama will find a global presence as well. Marketing partner for the distribution of the international media rights is ISB, the Madrid-based production arm of IWGA.”
CBS Sports Network, CBS Sports’ 24-hour cable channel which televises live sports programming throughout the year as well as a full slate of original programming and studio coverage, is available through all major cable, satellite and telco distributors as well as via OTT streaming service providers YouTube TV, fuboTV, DirecTV and Hulu. Additionally, a live CBS Sports Network stream is available through CBSSports.com and the CBS Sports App with select providers.
The World Games is a multi-sport event staged every four years by the International World Games Association under the patronage of the International Olympic Committee. The 11th edition of The World Games will be held in Birmingham, Alabama, USA, 7-17 July 2022. 3,600 athletes from over 30 sports and 100 countries will take part in The World Games.